With a major increase in the
sales and tonnage of aircraft sold,
a resurgent Eurocopter Philippines
is seizing the Philippine growth
market.
With 80 million inhabitants spread over more than
7,000 islands and islets, the Philippines have major
requirements for helicopters. These requirements are
partially met by a total fleet of 132 turbine-powered helicopters
(the private and parapublic sectors combined).
Thierry Tea, who became CEO of Eurocopter
Philippines in August 2007, is clearly relishing his new
role:
“With 62 Eurocopter aircraft being operated by 38 different
clients, we have captured a 46% share of the
current market. We are now focusing on improving customer
satisfaction and strengthening our local presence.”
The helicopter market is in robust health, boosted by a
booming economy. The mining and property development
sectors are big operators of helicopters, and
these sectors are flourishing, while the off-shore oil and
gas industry and the emergency medical service (EMS)
sector are also set for rapid growth. The other key
factor behind Eurocopter’s progress is the remarkable
breakthroughs made by its range of twin-engine aircraft.
“Almost 60% of the current Eurocopter fleet in this
country is made up of single-engine aircraft from the
AStar/Ecureuil family,” explains Thierry Tea. “But 2007
was marked by the sudden emergence of the twins. Six
new aircraft were sold last year: an AS365 N3 Dauphin,
an EC155, two EC145s (1), and two EC135s. This is a
clear indication that the market is making qualitative
progress.”
With one sale in 2004, two in 2005, six in 2006, and
another six in 2007, the progress is just as spectacular
in terms of the number of aircraft sold. This success can
certainly be explained by the recovery of the market, the
success of the current range, and the efforts of the subsidiary’s
sales team in association with Eurocopter
South East Asia. Just to prove it: in 2007, Eurocopter’s
two main rivals only sold one aircraft in the Philippines
between them!